I first heard the phrase from a friend who went to work for a hot new company during the tech boom. Well, uh, OK. But in spite of its dorky sound, it has real meaning for someone like me.
I’m all over the place. Can’t help it. Always have been. Everything in this world is just so daggone interesting. Especially now. I think I appreciate the computer more than younger people because of where I come from. It’s such a breath-taking span from hot lead type to InDesign, from bulky dictionaries to Google, from rotary phones to the iPhone 5. (Part of my excuse for being so eclectic.)
Back to leveraging: I’d like to sell more books, I’d like to get us more income so we can get out of the 40-year-old scrambling for $$ to pay the printers. I had an idea: to take targeted sections of this blog and turn them into eBooks. Say homesteading. For people interested in homesteading, but not necessarily in Muddy Waters or skateboarding.
You homesteaders and gardeners out there: would you pay $2.99 or $3.99 for an ebook based on a selection from my homesteading posts? Go down on the far right column and under “Topics,” click on “homesteading.”
I don’t know about a print book. It could be done but might cost too much.
I’ve put up over 3500 posts now. Does it make sense to separate this mass into subjects and reach “targeted” audiences?